As the president, CEO, business development executive or sales manager of a privately held IT company with complex, high-ticket B2B sales...
...Are You Banging Your Head Against The Brick Wall Of...
- Drowning in price pressure and fee objections from your market?
- Never ending feast and famine cycles with short spikes of feast and long valleys of famine?
- Being treated by the market as just another fungible vendor?
- Fighting nobly through bidding battles to please cheapskate price-obsessed buyers?
- Suffering the financially painful consequences of high turnover among your sales and marketing people?
If you've ever felt like telling a client to shove it and go to hell, but you couldn't afford to lose the revenue from the client, then you're not alone. Many IT companies realise that many of the problems they have with their markets are really their own business development problems reflected back at them. The market is merely the mirror.
If you too have this problem, then just enter your name and email address to download my complimentary white paper, entitled, Ten Warning Signs of Dysfunctional IT Business Development Departments.
In this white paper you discover...
- Why most IT companies fail to build business development into an organisational competency (a.k.a. equity), thus keeping their companies worthless and non-sellable
- Why readily accepting your fees and prices is a warning sign for a pricing problem
- Why 27% of your sales force fail to produce enough even to cover their costs of employment
- The right and the wrong performance indicators, and why traditional accounting is obsessed with the wrong ones
- The inherent dangers of managing business development by sales quota
- Why the lack of rigid client qualification can come back and bite you in the arse
- Team work secrets from the Clydesdale horses (You know the ones that pull the Budweiser cart)
- Why 43% of your sales force is leaving your company every year taking their best clients with them
- Why traditional compensation methods demotivate business development professionals
- And much more...
As a bonus you also receive a complimentary subscription to my monthly newsletter, Tomicide Solutions: Selling Premium IT Solutions To Premium Clients At Premium Prices In A Commoditised World. I think you'll enjoy it, but you can unsubscribe at any time.
So, join a global group of IT business owners and business development executives that are hell-bent on transforming their organisations from haphazard individualised cold prospecting grunt work into a systematic, highly leveraged, consistent, predictable and reliable business development.
And then every month, in my newsletter you'll receive more ideas on how to pull this off. Just enter your name and email below and you'll receive the link to the white paper in a few moments.
- Since 1996, former electronics / computer engineer and technology purchasing agent, Tom "Bald Dog" Varjan has been helping privately held information technology companies to develop high-leverage client acquisition systems and business development teams to sell their products and services to premium clients at premium fees and prices. Over the years, he's helped his clients to amass some $430 million in new revenue at up to $78% profit margin, achieving as high as $1.34 million revenue per employee in organisational productivity.