Some Questions You May Want Answers To...

General FAQs

1. Does This Stuff Really Work For Our Company?
2. What Size Of Companies Do You Work With?
3. What Exactly Is This Integrated Business Development Stuff Anyhow?
4. Don't We Reveal Our Weakness by Hiring a Consultant?
5. Don't I lose Control by Hiring Outside Help?
6. We Can Always Use Cheap Telemarketers. Why Should We Waste Our Money on This Marketing Stuff At All?
7. Isn't Sales A Number's Game?
8. What Are The Typical Symptoms Your Target Market Suffers From?
9. How Would You Describe Your Work?
10. Have You Ever Worked In Sales?
11. Doesn't This Direct Response Marketing Stuff Ignore Branding?
12. So, What Results Can I Expect From Working With You?
13. Many Firms Do Sales And Marketing. What Makes You Different From Them?
14. What Do You Know about Our Industry?
15. What about Your Fees?
16. So, How Do We Benefit From Your Value Based Fees?
17. How Does You Fixed Fee Structure Compare With Time Based Fees?
18. Can You Guarantee Results?
19. What about Confidentiality?
20. As A One-Man Band, Do You Really Have All The Relevant Skills?
21. I Know How To Write. Why Would I Need A Copywriter?
22. Why Would Sizeable Companies With Sizeable Problems Choose A Solo Consultant, Like You?
23. Can I Review Your Portfolio?
24. What's The Difference Between Commodity And Premium Sales?
25. What's The Difference Between B2B (Business To Business) And B2C (Business To Consumer) Business Development?
26. What Is The Difference Between Image Marketing and Direct Response Marketing?
27. I Need Instant Exceptional Results? Can You Do It?
28. Why Waste Time and Money On This Marketing Stuff? We Just Hire More Salespeople As We Grow!
29. What Does Your Engagement Flow Look Like?
30. How Can We Get Started?

Consulting FAQs

1. What's Included In Your Consulting?
2. Do You Implement Your Recommendations For Us?
3. Who Handles The Work?
4. What Are Your Fee Ranges For Consulting?
5. Why Would We Hire You Instead Of A Full-Service Advertising/Branding Agency?
6. How Can We Decide Whether We Need A Consultant Or A Subcontractor?
7. Do You Offer Any Guarantee For Your Consulting Work?

Copywriting FAQs

1. What is a copywriter?
2. What Makes You A Better Copywriter Than The Others?
3. Can You Really Be A Copywriter With English As Your Second Language?
4. What's your cancellation policy?
5. What Are your copywriting fees?
6. What's your copywriting process?
7. What's your guarantee for results on your copy?
8. How many copy revisions do you offer?
9. What are your copywriting turnaround times?

Most Important FAQ

1. What is the question I didn't list here but should have? Email me!

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