Do you know that in Sweden prostitution is perfectly legal, but it’s absolutely and positively illegal to hire a hooker? I mention this hair-raising fact because while sales lead generation is legal, many IT companies believe it’s illegal to use automated and systematic approaches to do sales lead generation.
Ask most IT managers about sales leads, and most of them tell you they need a lot more leads than what they have.
Then you look at their operations and see that they generate all the leads they need, but as much as 80% of all sales leads mysteriously disappear, and the a large percentage of what’s left is not properly qualified.
So, what can IT companies do to improve their practices of generating and nurturing sales leads without losing the best of them?
And this is what we discuss this month’s stupefy candid episode of Tomicide Solutions, entitled, “Sales Lead Mismanagement In IT Companies And How To Remedy It”, and located at http://www.varjan.com/articles/1110-oct-sales-lead-mismanagement-in-it-companies.shtml
And after reading this literary masterpiece or listening to it, feel free to hop back here to discuss it in some detail.